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Shoppers browse rods and tackle inside the St. Croix Rod Factory Store in Park Falls
WI

Wisconsin field entry

St. Croix Rod Factory Store

Park Falls, WI

A full-line fishing store beside St. Croix's Park Falls rod factory, with an observation window into production and free, advance-booked factory tours on a seasonal weekly schedule.

St. Croix combines rods, reels, tackle, apparel and gifts with a factory-side observation window and a separately scheduled guided look at rod making.

Field notes

Why it belongs

Full-line fishing retail, a factory observation window and advance-booked rod-factory tours at one Park Falls manufacturing property.

Full-line fishing retail, a factory observation window and advance-booked rod-factory tours at one Park Falls manufacturing property.

The Park Falls Factory Store carries St. Croix rods alongside reels, line, lures, tackle, fishing accessories, apparel and branded gifts. The store sits beside the active factory and has an observation window, although a particular craftsperson or production stage is not guaranteed. Free factory tours run twice per tour day at 10 a.m. and 12:30 p.m.: Monday through Friday from May 1 through September 30, then Monday, Wednesday and Friday from October 1 through April 30. Advance booking is required and capacity rules apply. The two current first-party tour pages conflict on whether the walk lasts about 90 minutes or about two hours, so visitors should allow extra time and confirm when booking. Tours involve extended standing or walking, require closed-toe shoes and provided eye protection, exclude infants and toddlers, and prohibit cameras and video equipment.

Store contents

What you will find

Known for

  • St. Croix fishing rods
  • Factory Store
  • Rod-making observation window
  • Factory tours
  • Park Falls manufacturing

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